The learning trip will be scheduled at the end of November. You will attend seminars in local renowned Universities, catch a glimpse of the offices of some of the most notable digital marketing companies and visit the most important worldwide digital start-ups accelerator "Mass Challenge" to experience the cities' blossoming adtech sector.
This learning trip is a unique opportunity to discover how and why Boston and San Francisco are privileged spots to innovate and create value. It also leads you to grasp the impact of the economic environment on business practices. Last but not least, it is also a way to start developing your international network.
Planned agenda :
- Start-ups and companies’ visits
- Campuses discovery (MIT, Harvard, other universities)
- Conferences related to digital marketing & data science with local partners & experts
- Friendly time with emlyon business school local community including alumni based in the area