Brand-building & Management and Marketing Management in China

Asia is one of the most important markets for high-end brands. Participants in the industry can not establish and develop their bands without knowing Asia market. The programme provides both knowledge and practical based tools to the students and helps them to understand the uniqueness of the real market.

• High-end Brand-Building
• Digital High-end Marketing
• High-end Brand Management
• High-end Product Development &Strategy
• Five Senses Brand Design
• Brand Elevation Strategy & Prestige Creation

The specific destination will be confirmed and communicated to you at the start of the program.The format of the international seminar could be subject to change depending on governmental guidelines at the time.