
MSc in International Marketing & Business Development
Boost your career in international marketing and business development with our prestigious Master of Science.
For students holding a 3-year Bachelor’s Degree minimum
18 months including a 4-to-6-month internship (120 ECTS credits)
Join our next Open Day on our campus in Lyon
Master marketing and international business development for global success
Create lasting value with a degree in marketing and business development
The Master of Science in International Marketing & Business Development equips you with a dual expertise in both business development and international marketing : you will develop skills in strategy, management and operations. This program prepares you to manage complexity, face global challenges and provide sustainable solutions in international markets. Explore business development and marketing career opportunities and develop the skills to master marketing and sales fundamentals, excelling in strategic roles across sectors.
Benefit from comprehensive international exposure
Elevate your expertise in marketing management and business development through immersive global experiences. Travel abroad for one period, attend a week-long international seminar, and collaborate with a diverse cohort of international students. This MSc program connects you with global professionals, deepening your understanding of international marketing strategies and *business development practices. Gain hands-on experience through real-world projects and prepare for high-impact roles in global markets.
Apply your skills to drive strategic business growth
At emlyon business school, we maintain strong connections with the business community to offer top-quality internships and job placements. Our ongoing collaboration with industry professionals ensures that the marketing and business development courses you take are practical and impactful. Whether you aim for a career as a marketing director, business development manager, international marketing manager, business development analyst, or head of business development, our program prepares you to excel in business development and master marketing management.
Boost your career
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45,000 alumni in 130 countries
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8th best Master's in Marketing (QS Business Master’s Rankings 2025)
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2nd in France Employability University Ranking 2025 (Times Higher Education)
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Top 1% of business schools with a triple international accreditation: EQUIS, AMBA, AACSB