Program

The Specialized Program in Digital Transformation, Marketing & Strategy aims to train the managers of tomorrow to become key players in the digital transformation of their company, its business models, and its internal organization.

 

This program addresses different target professions, such as:

  • the management of digital transformation
  • the businesses making up the entire operations value chain
  • the provision of services, organizational consulting

 

The Specialized Program in Digital Transformation, Marketing & Strategy is also able in French at Lyon-Ecully campus. It offers 4 specializations: find out more

Academic content
Experiential elements
Location
Aug
MASTER THE FUNDAMENTALS
e-learning (marketing, finance...)
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Makersboard discovery
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Sep Oct Nov Dec Jan Feb Mar
The challenges of digital transformation
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Transforming early makers
Project & Methods
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Modules - Second semester
Modules - Second semester
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RSE
e-learning
Learning trip
Bangalore, Shanghai, Boston or Casablanca
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Paris
emlyon business school
Apr May Jun Jul Aug Sep
Graduate thesis
INTERNSHIP
6 months
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Optional trimester in Shanghai
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Anywhere in the world